KEEP ME VIVID shampoo by Matrix , a shampoo that intensely cares for colored hair.
Colored hair is difficult to keep vibrant like the first day, but if you dream of a shampoo with a pleasant application and melting texture that cleans in depth and refreshes, and also keeps your color intact for 21 days, KEEP ME VIVID is your new best friend!
This shampoo intensely nourishes each strand of hair without adding matter or weight, simply sealing the fiber and protecting the color inside. Its finish leaves a glossy appearance on the hair thanks to its formula that smoothes and polishes the surface for greater shine and manageability.
It's the first step in color care with the KEEP ME VIVID routine and promises ideal color for 21 days using the full KEEP ME VIVID care line. In addition, it has a pleasant aroma with notes of vanilla, coconut and cotton candy for a delicious experience.